NORTHSTAR MAC & CHEESE 2020

THE UNIVERSITY OF AKRON (STUDENT)
GRAPHIC DESIGNER
INDESIGN, ILLUSTRATOR, PHOTOSHOP
PRINT

This project is a Seafood Mac & Cheese packaging design for fictional brand Northstar. The branding is designed to be reminiscent of 1800s seafaring maps and documentation, a more mature offshoot of the traditional nautical aesthetic. The packaging is designed around the concept of a '“message in a bottle” and features noodles housed within a corked bottle and featuring instructions in the form of "Captain’s Orders” to further support the maritime brand identity.